30 Content Ideas for VAs
- by Karen Vivarelli
Hey VA! Need help with what to post on social media?
30 Content Ideas for VAs
You’re in luck! Take these ideas and craft your own captions on your social media platforms.
I hope these ideas give you some inspiration to start posting regularly so that you can showcase your expertise and VA-awesomeness to your ideal clients.
Scroll to the bottom to download your list of 30 social media content ideas.
Before you post, ask yourself…
would my ideal client find this valuable?
If your ideal client was looking for a VA, ie YOU, what would they want to find from looking at your posts and stories?
Tip: It’s how you can help them, your expertise, your values, it’s less about YOU and more about THEM and what you can do to make their lives easier!
30 Content Ideas for Virtual Assistants
1. Introduce yourself and what you can help with
2. Your latest blog post
3. Video tutorial on how to [insert a task you do regularly for your client]
4. How-to tips eg how to use Asana or Trello with a VA
5. Your morning routine
6. Why you started your business
7. Talk about one of the tasks people can outsource to you and why – Tip: write a list of all of the tasks you can help your clients with and then create a new post for each task
8. Talk about how you can solve your client’s pain points – how will they feel when they work with you i.e. offload tasks to you to relieve stress and overwhelm, not having to do everything themselves
9. Client testimonial
10. Favourite quote or meme
11. Business goal
12. Favourite podcast
13.Photo of your workspace
14. Regram someone else’s post and give credit
15. Share another business you love
16. Share one of your processes
17. 5 interesting facts about you – which one is false (this is where you list 4 facts that are true and 1 fact that is false and then ask people to guess which one is not true)
18. Offer a free downloadable so that people can sign up to your email list – this downloadable should entice your ideal client
19. Share your business values
20. Talk about one of the biggest struggles biz owners face, like trusting someone to outsource to, juggling business and babies, time limitations to get everything done
21. Share a tech tool that you love that will save your ideal client lots of time – Tip: write a list of all of the tech tools you use for your clients and then create a new post explaining each task
22. Recommend a book you have read
23. Talk about your free discovery calls for anyone not sure what to outsource and how to get started
24. Do a carousel post (multiple images) of what people can outsource to you
25. Goals for the month ahead
26. Tips on how your client can manage their calendar using time blocking
27. Share a Canva tip
28. Share a meme or something that inspires you
29. Remind people of industry events or important days relevant to your ideal client
30. Talk about how you can take care of your client’s tasks when they go on holiday so they can have peace of mind that their business is still running while they relax
Next steps – take these ideas and put them into ChatGPT…
It starts with training your ChatGPT to talk like you in your content. I’ve built a custom GPT bot to help you do this. Check out Brand Bot to help you create your Brand Summary which is everyone about your business, what you offer to clients, who your ideal client is, your tone of voice, your mission, and so much more.